With Jonathan Christian

Are you all of a Twitter about which “A” list celeb is in town?! Do you really care about who is at Starbucks? Is this all that Twitter has to offer? On the contrary, my dear Watson – with 105 million members, Twitter is to many “the text message service” of the Internet. News travels faster here than in any other media service. People who want to know, know where to go, and they are all potential customers of our various businesses. Today, let’s take a closer look at Twitter.

What? Started in 2006 by Jack Dorsey, Biz Stone and Evan Williams, as a new way to communicate, Twitter is a social networking, micro-blogging service that enables its users to quickly send and receive messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author’s profile page and delivered to the author’s subscribers who are known as followers. (Wiki). In English – whether you use your Blackberry, iphone or laptop – this is a very effective way to communicate – and demonstrate that you are an expert in your field. It’ a perfect medium for connecting and building relationships with people we need to know.

Why? With Twitter, we are now able to provide our customers and prospects with the best, the freshest, and the most relevant information possible. Let’s drop the idea of Twitter as just a social network, and instead let’s think of it as “an information network.” It can tell our customers what they care about as it is happening around the world 24/7. In Q1 of 2010 over 4 billion tweets were posted. (Note: Although there is no paid advertising on Twitter, soon businesses will be able to purchase “promoted tweets.” Companies such as Sony, Red Bull, Best Buy and Starbucks are already in – should we be thinking about what our smaller businesses could do?)

How? Joining Twitter is as easy as this:

1.     Navigate to https://twitter.com/signup

2.     Enter you first and last name

3.     Choose a user name that reflects your brand identity e.g. smchallenge

4.     Choose a password and enter your email address

5.     Agree to the user terms, type the “antispam” words

6.     You’re officially a Tweet!

7.     Continue on thru the profile steps

8.     Make us your first follow and we’ll follow you back! http://twitter.com/smchallenge

Tipzntrix: In the profile box you get a chance to give your followers a snapshot of who you are and what you value. Here’s mine:

• Name Jonathan Christian
• Location Vancouver Canada
• Web http://www.wemake…
• Bio High energy, creative entrepreneur. Love to network. Friend to nonprofits. Proud husband & Dad. Known for making stuff happen!
• Get the idea? Let’s talk tomorrow about how to become a Twizzard.

Special note from Jonathan:

Neil’s book, “Selling in the (Comfort) Zone,” has helped me generate many tens of thousands of dollars as I’ve used his marketing and sales how-to’s to grow my own business. I’ve actually read the book three times, and I recommend it very strongly. Now, for one week only, you can purchase an e-copy of the book for just $9 US – a 50% discount!

Note: This offer ends on May 25.
Click here to link to our store:

Then please copy and paste this code:  CHALLENGEWEEK1
Then click on the word ‘Apply.’

This is your all-in-one guide to Neil’s ‘organic’ approach to marketing and sales.
279 action-packed pages — full of business building ideas, examples, how-to’s and success stories. All designed to help you multiply your sales — without leaving your comfort zone.

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A special request: We would love to hear your story. If you use social media in any way to build your business, please send an email to ndgodin@shaw.ca, or jonathan@neilgodin.com with the details – or provide your telephone number, and we will call you for details.

A special thank you: We will say ‘thank you’ with a copy of Neil’s ebook, ‘How to Start Your Economic Recovery – Right Now!’ for every idea submitted – whether we publish the idea or not. If you already have a copy of this ebook, let us know and we will send you a valuable alternate product.

Thanks very much!  Neil Godin and Jonathan Christian

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