With Neil Godin

What? Our gifted videographer, Melissa Musika, of Indivine Visual Productions, just completed a remake of our Social Media Challenge introductory video. Now we want people to see it. So. Today’s challenge – for me and you – is to look at ways to drive traffic to our YouTube videos.

Why? One of my clients once said there is no sense in using YouTube – because there are so many million videos up there that it’s impossible to compete. I replied that it’s not about competing with the videos that are up there – it’s about creating your own audience and then (hopefully) having people in your audience forward the YouTube link to friends who they think would enjoy or get a benefit from seeing it. Sounds good in theory – now let’s see if it works!

How? I’m going to stop writing for a few minutes, while I go to Twitter, and send a tweet to all my followers – giving them the link to our new YouTube challenge video. Then I’ll do the same on Facebook. And then I’ll do the same on LinkedIn. In each case, I will post messages both on my regular page on each site – and on our social media challenge group page. While I’m away, why not have a look at our new video. Click here to go our YouTube channel. See you in a few….

Hey, I’m back. Are you? Great.

Well, I posted messages containing the YouTube link on all three sites. Next, I’m going to ask our data base diva, Leagh Huhta, to send an alert out to everyone in our main company data base (a couple of thousand), as well as to everyone in our Marketing Dangerously data base. Hopefully, lots of you will watch the video – and then forward the link to business people you know who need to know what we’re beginning to know – about using social media to drive business. I’ll share the stats with you in a few days.

Tipzntrix: If you have a video on YouTube, why not follow the steps that I took to get the word out. You can also insert the link in your email signatures, and place a link on your website, which we will be doing as well.

Ps – For those who read my article about Cheryl Gravkin’s Wine Kitz offer on Grooster, great news – she hit the magic number of 20 buyers, so her deal went ahead.
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Special Note: We are now running Social Media Challenge articles on Monday, Wednesday and Friday of each week. And we are running our usual Marketing Dangerously Idea of the Week, and Idea of the Day, every Tuesday ‘n Thursday (T’nT). Thanks for being with us. Neil and Jonathan.
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Special Offer:

‘Three Ways to Drum up Business in a Down Economy’

An action packed TeleCoach Audio Seminar with Neil Godin and Shane Morgan Learn how to take action — each and every day — to grow your sales, improve your service, and promote your business. This simple, three way approach to building business will ensure your success — no matter what the state of the economy. By booking time for sales networking; business promotion, and service improvement – every single day – you will take market share from those who are ‘giving it away’ by waiting for the phone to ring! This TeleCoach audio seminar gives you the hard-hitting how-to’s.

Audio Download Regular Price: $29 USD
Special Discount Price: $18 USD
Note: This offer ends on Monday, July 5, 2010.

To order please Click here to link to our store:
Then copy and paste this Coupon Code: ChallengeWeek4
And click on the word ‘Apply.’

Thank you.
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We need your story.

If you use social media in any way to build your business, send an email to ndgodin@shaw.ca, or jonathan@neilgodin.com with the details – or provide your telephone number, and we will call you for details.

A special thank you: We will say ‘thank you’ with a copy of Neil’s ebook, ‘How to Start Your Economic Recovery – Right Now!’ for every idea submitted – whether we publish the idea or not. If you already have a copy of this ebook, let us know and we will send you a valuable alternate product.

Thanks very much!

Neil Godin and Jonathan Christian.
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