With Neil Godin (connect with me at http://ca.linkedin.com/in/neilgodin)
What? Okay. I said I would explain how I took my total LinkedIn network from a few hundred to a few million in a few days. So. Here we go.
Why? My purpose – for the moment – in using social media is to spread the word about our free Marketing Dangerously newsletter. The idea is that when business people are exposed to the newsletter, they are exposed to me, and to the products and services we offer here at NGI. The bottom line should be (and is) increased sales of our products – producing a growing stream of relatively passive income.
How? If you want to grow your LinkedIn business network in similar fashion, here is the quickest route that I’ve found.
- Set up your LinkedIn account.
- Go to the Groups tab and search for “True LIONs” (LIONs stands for “LinkedIn Open Networkers”).
- Click on “Join this group.”
- You will now begin to receive emails from members of the group asking you to add them to your network of contacts.
- A typical message says they want to expand their network, and that they never IDK or spam (IDK means “I don’t know,” as I’ve mentioned before (you get this message when you invite someone who doesn’t know you, and they reject your invitation. Doing this can result in LinkedIn cancelling your account. This is not a danger with “open networkers” such as True LIONs group members).
- Yesterday, I received 20 of these emails. Each one contains the email address of the person who wants to be added to your network.
- Open an MS word document, and copy and paste each email address into this document – separating each entry with a comma, but no space. Then highlight and copy your list.
- Then go back to LinkedIn (to your home page this time) and click on “Add Connections” (at top right of the window, to the right of your name).
- Now paste your comma-separated list into the window at the right.
- Then click on “send invitations” and you’re done. ((I go back and type the word “sent” after each block of email addresses I send out).
Tipzntrix: Now for the fun part. Wait 24 hours (so those you invite have time to accept), then go to Contacts on your LinkedIn home page, and select “Network Statistics” to see how your network has grown. (Also do this before you complete the steps above, so you can see what your stats are both before and after.) Stay tuned, and I’ll let you know if growing my LinkedIn network helps grow our Marketing Dangerously newsletter subscriptions as well. Oh, by the way, don’t worry about entering duplicate email addresses into the window; LinkedIn automatically rejects duplicates, and then tells you how many of your emails were actually sent out.
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