Tired of sales prospecting?
Sick of not having your calls returned?
Wish you knew
how to use the internet
to get
qualified customers coming to you?
This intensive full-day workshop is designed for you.
Yes ☐ No ☐ Do you know what your web person has to do to make sure new customers find you?
Yes ☐ No ☐ Is your website producing qualified leads?
Yes ☐ No ☐ Do you fully understand SEO? Pay Per Click? Social Media? Blogging? YouTube? Email marketing?
Yes ☐ No ☐ Do you know how to use social media platforms like Facebook "strictly for business?"
"This is a must introduction to social media for all business owners." Alain Albert, FP Innovations
"I learned that social media for business is not a waste of time...helped tear down my mental block about getting started." Doug Brubaker, Forest Lumber Hot Tubs
"I took a four year Business Degree that included various marketing courses...I learned more in your seminar than I did in four years of schooling." Billy-Rae Hill, Igloo Building Supplies/Modular Housing
Okay, you won't need your work boots, but come ready to work. Bring your laptop — and leave with a detailed action plan that you will already have started to implement during the workshop! If you don't have a laptop, come anyway and we will walk you through the steps visually. BONUS: Each person will receive more than $250 worth of Neil's marketing and sales coaching books, white papers, and audio and video downloads.
- What you must know in order to instruct and work with your web person(s), so they know what must be done to make sure customers find you — and how to design your website so it actually produces sales!
- How to build an online marketing and sales machine that positions you as "the expert" and attracts customers to you — so you can make more sales, with less selling!
- How to make three "quick fixes" that will make your website clearly visible to prospective customers.
- How to use email marketing to boost sales easily and quickly -- at no cost.
- How to treat your home page like a newspaper ad that sells!
- How to use Google Places' free business maps to get near the top of Google listings, free of charge.
- How to use Google & YouTube to promote your business (they're the new yellow pages & they're free!).
- How to hold and promote events (on-land and on-line) that attract both new and repeat customers.
- How to use Pay Per Click (PPC) advertising to guarantee that prospects find you. (Note: Local PPC advertising is cheap, fast, and highly effective — but is hardly ever used — giving you a tremendous competitive advantage).
Why and how to use social media marketing to drive traffic and sales — at literally no cost!
Guest Speakers
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Can’t I just leave this up to our webmaster?
No, you really can’t. This workshop will give you the knowledge you must have in order to direct and work with your web professional(s) effectively. Most web developers are highly skilled in programming or design, but very few are marketers. This workshop is all about marketing & sales.
Neil is author of Selling in the (Comfort) Zone, available at Amazon and Barnes & Noble; publisher of the Marketing Dangerously "idea service" and co-host of The Marketing Dangerously Social Media Challenge. As a speaker, he has addressed more than 300,000 business people from coast to coast in Canada and the U.S. His workshops are interactive and engaging, and participants say they enjoy his warm, friendly and humorous style. This fast-moving, hard-hitting workshop is rich in "real-world" content, and (as always) your satisfaction with the program is completely guaranteed.
Comments from participants in Neil’s workshops…
| "It has been so exciting to see the wake of thoughts
and enthusiasm left by you and your marketing seminars. Veterinarians
and staff members are commenting on how they are enjoying their work
more now, and how new ideas are being implemented. It was a pleasure
working with you. All my expectations were met." Debbie Barton, DVM, Idaho Veterinary Medical Association “Thank you so much for your (training program for community marketing representatives). Comments like…exciting …effective and helpful…positive and practical…dynamite…were just a few.” Cathy Crockett, former Community Marketing Manager, McDonalds Restaurants "I have never spent money on an intangible such as your service and received such dramatic results" Matt Campbell, President, Campbell West Ltd., Road Building Contractors and Heavy Construction "You are always a light of encouragement and a call to action when you come to talk to our people. Thank you for a first class job." Eric Teggleberg, Former Western Retail Manager, Shell Products “For many years, I conducted a training program for business owners sponsored by the Federal Business Development Bank (now BDC). I always used Neil as my kick-off speaker because of his hard-hitting strategies for marketing small to mid-size companies.” Carl deJong, MBA, Primerica Financial Services "Your name is now a household word in our branches." E.E. Hierlihy, Assistant General Manager, Bank of Nova Scotia, NB “Dynamic. Great energy. Knowledgeable, informative, clear.” Jennifer Graveness, Fairmont Waterfront Hotel "Feedback from store managers and course participants was entirely enthusiastic. Their remarks and words of appreciation made it obvious that everyone benefited enormously from your intelligence and insights. Your energy, creativity, and ability to communicate effectively—especially with such a diverse audience—made your efforts all the more impressive and praiseworthy. My personal thanks are double-barreled. You not only made it possible for me to introduce a program that is of real benefit to the public—but you have made the task of organizing and implementing this program pure pleasure. It has been wonderful working with you." Suzy Okun, University of Toronto, Coordinator, Chapters Book Stores 'Active Minds' national speaker series "The hand-out materials alone were worth the price of admission." Jitesh Rana, Signs Now "I'd like to do it again." John Dick, Coast Steel "I've attended over 100 seminars…never before seen such complete audience attention and satisfaction." James Doty, Economic Development Officer, Kenora, ON "Thanks for the incredibly vibrant seminar…a very inspiring morning!" Sharon Howell, President, Intra Travel (Carlson Wagonlit) |
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| "Dynamic, interactive…made sense." John Ratard, NATO International "Practical solutions to real problems." Graham Hill, Escom Software "Excellent...thought provoking.” Wendy Grandan, Architectural Institute “Interactive. Funny. Highly experienced. Honest.” Carmelle Fedosa “Very effective speaker...really liked Neil’s delivery.” Karen Erickson, Global TV "Dynamic and fun. Very insightful..." Karin Gardner, The David Oppenheimer Group, Seattle "Excellent balance of theory, story telling and participation." Stephan Wiedner, Ritter Construction Management Ltd. "Enlightened, entertaining, in-depth." Frank Catala, Growthexperts “Dynamic, captivating, inspiring. Great seminar!” Rhonda Schwenk, Please Mum “Exceeded expectations. Loved it.” Poul Pedersen, Friesen Electric "Really, really great!" Jill Gildersleve, Westminster Community Development Society “Excellent.” Heather Scott, Douglas College Foundation "Very organized. Excellent speaking skills. Captured attention of the group (captivating!)." Karen Hynes, Water and Waste Association "Fast paced, short and sweet - and effective!" "Energized. Interesting and entertaining. Heaps of very relevant
information and ideas..." |
"Neil is engaging and informative. His enthusiasm is evident and
reinforces the content..." Doug Hawes, YMCA New Ventures Network “Very well presented. Neil was very warm and his ideas were very
helpful.” |