About Our Clients and Programs
As
one of North America¹s leading business trainers and speakers
Neil has developed and delivered training and seminar programs for
clients that include Ford, Shell, McDonalds, The Royal Bank,
Ontario Hydro, International Forest Products, Dun & Bradstreet,
KPMG, Industry Canada, The Pattison Group/Save-On-Foods, Genstar,
Human Resource Management Association of BC (HRMA), CMA BC ParkLane
Homes, TELUS, and hundreds of other companies large and small, as
well as government departments, cities and towns, colleges, universities
and not-for-profit organizations across Canada and the U.S. Here
are examples of clients and their projects.
1. Training and Seminar Clients
TELUS Telecommunications Corp.
Neils training programs with TELUS (Canadas second largest
telecommunications company) illustrate the range of his work in
leadership training. For several years he regularly delivered a
total of four programs that he wrote for TELUS, including:
- Turning
Corporate Strategy Into Results - The leadership skills and
practical steps required to align corporate planning with leadership
and coaching by managers and the actual work done by employees
on the front line.
- Recognizing
and Seizing Opportunities - The insights and leadership skills
required to build Personal Intrapreneurship, among
managers and staff throughout the organization. Personal intrapreneurship
involves staff taking personal ownership and responsibility for
the business and its customers and their own careers
by identifying
and acting on opportunities to go beyond the job to
ensure customer satisfaction; by taking initiative and risk in
solving customer problems, and by acting as informal salespeople
who are proactive in asking customers how they can help with their
needs, plans and anticipated challenges. This program emphasizes
the skills of informal selling for service and support staff.
- Making
Sense of Selling - A crash course in informal selling for
supervisors of service and support staff who routinely encounter
opportunities for informal selling
- The Entrepreneurial
Option - A monthly workshop help at the companys Career
Transition Center, in Burnaby, for employees leaving the company
due to restructuring. This program introduces the career option
of self-employment to these long-term employees, as well as the
career enhancement concept of personal intrapreneurship
for those who find new jobs.
In addition
to these regular programs, Neil also presents The Change
Game seminar to groups of employees, and has conducted
customized programs for a number of TELUS departments. He has
also been a keynote speaker for the companys annual sales
conference.
Dun & Bradstreet Canada
Wrote and delivered Sales Negotiation and Consultative Selling
Skills seminars for Dun & Bradstreet clients. Also involved
in ongoing design and delivery of customized in-house training
programs for D&B clients.
Shell Canada
Conference speaking, moderation, and service excellence training
across Canada
Royal Bank
Wrote and produced Relationship Banking training program,
and working with colleague Bill Gibson trained internal bank employees
to implement the program in BC branches (and elsewhere). This
was one of the worlds first exercises in what is now called
one-to-one marketing and customer relationship
management (CRM) and has been replicated around the world.
Also performed as keynote speaker/seminar leader at three National
Sales Celebration conferences two during cruises of the
Caribbean Sea (some one has to do it). Also delivered program
on Personalizing Service Excellence to 600 Royal Bank managers
and staff in Mississauga, Ontario. Conducted turn-around consulting/training
programs with bank clients in crisis. Conducted sales training
workshops for the banks commission sales people who sell
RSPs and mortgages. And numerous other programs.
McDonalds Restaurants Canada
Training in negotiation, communication and conflict resolution
skills for Community Marketing Representatives. (These are the
behind-the-scenes McDonalds marketing people who often have to
say no to community groups who ask for McDonalds
funding assistance for their programs).
Speedy Auto Glass
Sales and service, marketing, and leadership and team building
training across Canada.
KPMG
Professional development training of IT and Help Desk management
and staff in interpersonal communications and conflict resolution
Kwantlen College
Professional development training for faculty and staff in
interpersonal communications and conflict resolution.
Mr. Lube
Sales and Service Excellence Blueprinting and training.
Working with colleague Bill Pearson, Neil helped Mr. Lube stores
in BC to transform into models of service excellence by
coaching managers and staff in leadership, teamwork and selling
and by brainstorming and implementing a step-by-step blueprint
for every action that could be taken to make customers feel appreciated,
and fully looked after, from greeting to departure and beyond.
To experience what ordinary staff can do to maximize
service, sales and profit, visit a Mr. Lube outlet in Greater
Vancouver!
LOTO BC
Keynote address, annual conference of LOTO retailers: High
Tech High Touch, how to maximize sales by letting
your person-ality show (by smiling, greeting, remembering names
and demonstrating genuine interest in your customers) and by add-on
selling systematically (649 with those fries? )
Vancouver YWCA
Professional development training for managers and staff in
interpersonal communication and conflict resolution.
ParkLane Homes
Delivered professional development training for middle managers.
Facilitated customer focus group workshops to determine
buyer preferences prior to the company building new residential
developments.
EB Eddy Forest Products, Ontario
Leadership and teamwork training for supervisors and managers.
International Forest Products
Training/strategic planning on making the transition to a "service
culture."
HRMA
Professional development training in helping employees resolve
conflict.
Westburne Electric
Leadership and team building 'crash course' training for branch
managers.
Ababa Bolt, San Diego
A supplier to the US Navy Ababa Bolt was threatened both by globalization
and by shrinking markets. It was imperative that the company differentiate
itself through service innovations in order to break out of the
competitive herd. We delivered a crash program of training in
strategic planning, team building, creative problem-solving, service
excellence and customer relationship enhancement.
Northwest Association of Private Career Colleges, Seattle,
Washington
Workshops on sales and marketing and service excellence.
Industry Canada
Professional development training in Personal Leadership.
Confederation College, Thunder Bay, Ontario
Numerous seminars and workshops, training potential entrepreneurs,
including women returning to the work force as business-starters,
youth at risk, first nations, and training of existing business
owners in marketing, sales, leadership, total quality systems,
et al.
Robar Industries Ltd., BC and Quebec
Training in leadership, teamwork and total quality programs. Management
consulting. Seminars at company annual meetings and other work.
Fletcher Challenge
Working in Vancouver and San Francisco, assisted the company in
planning a transformation that involved turning its newsprint
from a simple commodity (dangerous in a cut-throat global economy
with its wild swings in commodity pricing), into a relatively
specialized, value-added product. (This was another exercise in
one-to-one marketing).
CMA BC
Professional development training for managers and staff on
leadership and team building.
Alliance Sheetmetal Ltd.
Leadership training for construction supervisors aimed at building
customer sensitivity among tradespeople.
ASL Laboratories
Leadership and team building training with a special focus on
professional development, management of commitments and creative
and cooperative problem solving.
Hunt Personnel/Temporarily Yours
Using personalized 'exit' surveys to pinpoint customer service
difficulties -- and to recover the business of clients who had
gone to competitors.
NETWERCC (BC's association of career counselors)
Professional development training for members on personal
leadership, team building, interpersonal communication and conflict
resolution
E.B. Peerless Ltd.
Ongoing leadership and team building training for all members
of management and staff, in Vancouver, Calgary and Toronto.
Eastleigh Personnel Ltd.
'Team of Leaders' training for all members of management and staff.
BCAA
Customer service and seansitivity training for tow
truck operators across British Columbia, designed to counter the
effects of competition for roadside assistance services provided
by GM and by major retailers that include Canadian Tire.
Colleges and universities across Canada
(Including BCIT, Vancouver Community College, Capilano College,
University College of The Fraser Valley, Dalhousie University,
Confederation College at Thunder Bay, Humber College and Cambrian
College) Business Owner Training Seminars - on managing, leadership
and teamwork; selling, marketing and advertising; telephone handling
and telemarketing; recruiting, hiring, orientation, and partnering/mentoring
of new staff; time management; strategic planning, goal setting
and following-through; holding 'action meetings,' and a range
of other topics.
2. Comments
from clients, participants and media
Thank
you so much for your dynamic presentation. Comments like...exciting...effective
and helpful...positive and practical...dynamite...were just a few...
Cathy
Crockett
Former
Marketing Manager,
McDonalds
Restaurants, Canada
I have
never spent money on an intangible such as your service and received
such dramatic results
Matt
Campbell, President,
Campbell
West Ltd., Regina, Sask.
(Road
Building Contractors and Heavy Construction, Regina and Saskatoon)
Feedback
from store managers and course participants was entirely enthusiastic.
Their remarks and words of appreciation made it obvious that everyone
benefited enormously from your intelligence and insights. Your energy,
creativity, and ability to communicate effectively especially
with such a diverse audience made your efforts all the more
impressive and praiseworthy. My personal thanks are double-barreled.
You not only made it possible for me to introduce a program that
is of real benefit to the public but you have made the task
of organizing and implementing this program pure pleasure. It has
been wonderful working with you.
Suzy
Okun, University of Toronto,
Coordinator,
Chapters Book Stores Active Minds speaker series
Recommend
to any business or professional person...just the shot in the arm
that business needs.
Vancouver
Sun
Packed
houses in 54 communities...hard hitting...solid business building
tips and techniques.
Canadian
Business Magazine
The
hand-out materials alone were worth the price of admission.
Jitesh
Rana, Signs Now
It
has been so exciting to sense the wake of thoughts and enthusiasm
left by you and your marketing seminars. Veterinarians and staff
members are commenting on how they are enjoying their work more
now, and how new ideas are being implemented. It was a pleasure
working with you. All my expectations were met.
Debbie
Barton, DVM,
Idaho
Veterinary Medical Association
Id
like to do it again.
John
Dick, Coast Steel
You
are always a light of encouragement and a call for action when you
come to talk to our people. Thank you for a first class job.
Eric
Teggleberg, Former
Western
Retail Manager, Shell Canada
Your
name is now a household word in our branches.
E.E.
Hierlihy, Assistant General Manager,
Bank of
Nova Scotia, New Brunswick Provincial Office
Thanks
for the incredibly vibrant seminar
a very inspiring morning!
Sharon
Howell, President,
Intra
Travel (now Carlson Wagonlit)
Practical
solutions to real problems.
Graham
Hill, Escom Software
Dynamic,
interactive
made sense.
John
Ratard, NATO International
Relevant,
informative, challenging
practical strategies for dealing with
our changing environment.
Marilyn
Rathbun, Education Coordinator,
Burnaby
Hospital
We
appreciated your approach to dealing with issues which all of us
face in our work, in one form or another
that the one common
denominator is people, and how we deal with them can obviously affect
the success or failure of our careers. Thank you for your excellent
presentation.
Patti
Dewhurst,
Canadian
Construction Women (Amalgamated Construction Association)
Ive
attended over 100 seminars
never before seen such complete
audience attention and satisfaction.
James
Doty, Tri-Municipal Economic Development
Commission,
Kenora, Ontario
We
asked delegates to submit an evaluation and thought you may be interested
in hearing a few comments regarding your presentation: Neil
Godin kept the audience alive! Very upbeat. Liked
Neil Godins talk the best. Very motivational.
An excellent wrap-up. Entertaining.
D.L.
Mowat, C.M., A.R.W.
Former
Executive Director,
BC Paraplegic
Association
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